We've all heard about "The New Normal"....
The phrase is sweeping the country and even the world right now.
But what does this New Normal look like for business?
What does it mean for Customer Service?
It looks a lot like the worst #customer #service experience you've ever seen.
I'm going to give you an example:
Recently I ordered a pizza from the well known Papa Johns, it was late, I didn't want to cook and I love pizza! I jumped on the app to begin my delivery order and I get a message that reads:
"All app and online orders use No Contact Delivery. To opt out or use cash, uncheck "Leave order at my door" and please remember to tip when checking out."
Now, Papa Johns is not the only business going in this direction. Recently when I went to Target, the girl that was checking me out, wearing a mask, said not one word to me or anyone else while I was waiting in line. She waved her hand in the air to let me know it was safe to move towards her. After checking me out she handed me the receipt and I was on my way.
How can we still have complete customer satisfaction if we are scared to speak with each other or even interact?
In order to have complete customer satisfaction in any industry we have to follow four simple rules:
So how do we do this in the middle of a world wide #pandemic?
How do we stay safe and still provide customer satisfaction?
It's simple really...
Instead of conforming to "The New Normal"....Be "The New Exceptional"!
The New Normal isn't working and when the smoke clears, people will remember how you treated them during this Pandemic. So be the brand you've always strived to be and don't shy away from that. We are all in this together and if we don't make these changes now, I'm afraid we are heading towards a world we don't want to see.
Meet The Authors!
Social Marketing gurus, travel connoisseurs and business insiders all in one place!