If you don’t ask…you’ll never know!
Asking questions to your team, customers and even the community will help you as a business owner determine your strengths, weakness’ and possibly resolve any small issues before they become big issues.
When structuring your survey questions, consider the following:
- What is your goal?
- How do you plan on using the data you collect from your survey?
- What decisions will you make once you have your data?
In this high-tech era of analytics, the idea of a customer survey sounds almost quaint.
However, with all the technology available that allows marketing and research companies to find out exactly what customers want, sometimes it’s still best to go straight to the source and ask them yourself.
Knowing what the customer wants is a necessity of business. Getting that information is required to fully understand where a business should focus its energy.
Wondering what to ask?
Read my list here: “Sample Survey Questions“.
Check out my latest video “How to use Survey Monkey“.